Jeremy Cooney

State Senate 2020

Project Description

Overview
Jeremy Cooney first ran against Republican Joseph Robach in 2018, where he received 44% of the vote against the longtime legislator. In 2019, Robach announced he would not seek reelection, opening up the seat. With the district being leaning Democratic by voter registration and the political atmosphere calling for social justice, Parkside knew Cooney had a chance in 2020 to flip this seat.

Our Approach
Parkside connected Cooney’s unique story - he was adopted from an Indian orphanage and raised by a single mother and her Irish family in Rochester - to his passion for his local community, driving home his commitment to fully funding schools and healthcare, especially during a pandemic. By targeting well-educated Democratic and Independent voters, Parkside made Cooney the candidate of the future of Greater Rochester.

The Results
In a district that a Republican-held for almost two decades, Cooney was able to flip this seat blue with over 55% of the vote. Parkside’s ability to weave Cooney’s personal narrative into the issues that voters cared about was crucial to breaking to the forefront of voters’ minds in a Presidential election cycle.

 

See All Our Projects

Here, Creativity Wins

Please reach out to us using the form below.

Click here to return to the top

Subscribe for Updates

Join our newsletter and get all the lastest news and events

Paul Thomas, Parkside Group Partner, Honored by City & State as part of the “2020 Bronx Power 50.”